Panto sees success in 3D

Urban client Birmingham Hippodrome has been enjoying good feedback for its 2009/10 pantomime production, Sleeping Beauty, which features breathtaking special effects and amazing 3D technology.  Please click here to see what audiences think of the show. You can see Sleeping Beauty right up to the end of the month – and look out for some special deals.

Cashing in your Facebook

We may be witnessing the beginning of a new online ad tool at the start of 2010 with the launch of MyLikes last week in the US.  For those who already use social networking sites such as Facebook and FriendFeed, you may already be familiar with the “like” function that allows users to recommend comment, posts and other content to their network.  MyLikes, allows everyday users to get paid for liking things.  The idea is when a MyLikes account has been created, it can either be embedded onto personal websites or tweeted.  Users then get paid per click and the cost-per-click is set and constantly adjusted based on an individual’s influence and the relevance of their likes.

Tom Tops in Twits Two

Some interesting feedback and comments on our first Birmingham’s Biggest Tweeters post.

Birmingham’s Biggest Tweeters

There are a number of tools around for calculating the popularity and impact of particular twitter feeds. As a consultancy interested in helping clients to influence and engage – rather than simply promote – we were struck by TweetLevel which has been developed by Edelman, a leading PR agency (one day, people will use tools developed by Urban but we’ll live with drawing on the greater resources of more established agencies for now!).